Latest updates and customer achievements powered by MASA (Mass Automated Sales Associates)
Phoenix, AZ – New Deal Auto Group, a leader in pre-owned vehicle retail in the Phoenix metro area, is proud to announce a historic sales milestone—achieving a 35% increase in both sales volume and front-end gross profit in May 2025. The boost came after deploying AutoMojo.ai powered by MASA (Mass Automated Sales Associates), an advanced AI-driven customer engagement platform built specifically for dealerships.
"New Deal Auto Group just had a record-breaking month in May 2025. By adding 42 used cars sold to our average monthly volume, we're celebrating the biggest sales month in New Deal Auto Group's history. AutoMojo.ai and MASA allowed us to follow up with every lead, schedule appointments faster, and close more deals without hiring additional staff."
— Lawrence Barela, General Manager
MASA makes more than 1,000 personalized calls per hour to warm leads and re-engage past prospects.
Automated voicemail messages that sound authentic and personalized—improving response rates.
MASA sends text and email reminders to confirm appointments and follow up on unsold leads.
AI-generated calls and texts ensure that booked customers show up—reducing no-shows dramatically.
MASA works around the clock to engage every customer the moment they're ready to buy.
Scale customer engagement without hiring additional staff, reducing operational costs.
With AutoMojo.ai, New Deal Auto Group replaced time-consuming manual follow-ups with fully automated communication that operates through voice, SMS, email, and voicemail. The dealership credits MASA for its rapid lift in performance and ability to scale customer engagement without added headcount.
AutoMojo.ai, powered by MASA, delivers voice-driven AI automation for automotive and RV dealerships. Its agents perform inbound and outbound appointment calls, service follow-ups, voicemail drops, and multichannel lead nurturing—helping dealers increase their appointment rates by up to 45% while cutting BDC overhead by 60%.
Join New Deal Auto Group and other leading dealerships using AutoMojo.ai powered by MASA to revolutionize their sales process.